Similar to the promotion that United ran recently, Priority Club (Holiday Inn, Intercontinental, Crowne Plaza, Staybridge, Candlehood Properties) is giving away free Priority Club just for becoming a member of the e-Rewards program.

e-Rewards Priority Club Sign-Up Bonus
You can sign-up, via this link, where you will be prompted to enter your Priority Club number and address. Once that is completed e-Rewards will guide you through selecting your preferences.
e-Rewards is a membership program which gives out rewards for completing surveys on targeted areas of interest, which you specify. I should mention that e-Rewards is a “by-invitation-only” program–but don’t let the stop you, you may still be able to sign up. I got in on it when I emailed them telling them I had lost my membership number and they promptly “re-instated” … err instated my account.
You earn points within their own program, but they are completely transferable to about a dozen airlines (the major US Carriers, Emirates, Virgin Atlantic, Emirates) and of course Priority Club) amongst a host of others general loyalty programs.
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